For anybody who has paid close enough attention to the world of internet marketing and SERPs (search engine results pages) for the past year or two, the phrase “Local Search” is no stranger. For others who may be hearing this phrase for the first time, and/or are considering investing in a Local Search campaign, please go over this short multiple choice answer test.
We here at ArtDriver love WordPress and use this content management system (CMS) quite often for our clients’ custom web development projects. It’s no secret, that the global web community also loves WordPress given the fact that it is the most popular CMS based on the CMS usage statistics gathered by BuiltWith.
With a constantly growing influx of new technologies in the digital marketing industry, job responsibilities of SEOs are no longer focused around the on-page keyword integration and off-page link building strategies. SEOs have been faced with an array of new tasks and challenges related to usability and goal conversion rates.
Essentially we’re talking about broken link building on steroids. You need to focus on finding the right fit for your links by reaching out to people with similar interests who are currently linking to pages that have moved, stopped offering a service or have shut down. When done right, the Moving Man method offers a win-win exchange that helps all involved.
Shopping cart conversions are the bread and butter for e-commerce companies. Optimizing and increasing those checkout conversions is paramount to the success of the e-commerce business model. Therefore, it is very important that e-commerce business owners continually test out and make changes to improve upon the existing layout of their sites.
Using the power and flexibility of e-commerce has become quite popular in the retail industry. Companies can save a lot of money by not having physical store locations and taking advantage of online shopping. Customers, on the other hand, can find products faster and get better prices online rather than in physical stores.